Registration Now Open for The Coach Entrepreneur: Building Your Coaching Business Web Course
7/11/2012
The Coach Entrepreneur:
Building Your Coaching Business
Most coaches are passionate about coaching, but quickly realize that starting a coaching business also means becoming a smart entrepreneur. This 8-part web course is designed to help you to clarify, differentiate and strengthen your offer, develop a successful and sustainable coaching practice and navigate the ins-and-outs of starting and growing a coaching business. Facilitator Kate Ebner of The Nebo Company will lead each class and provide a host of practical tools, resources and perspective to give momentum and focus to your business efforts.
The Coach Entrepreneur features guest appearances by subject matter experts on topics such as legal concerns related to setting up and running the business, marketing and building your brand, and managing for profit and financial success.
Format:
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8 90-minute classes (50 minutes of presentation + 40 minutes of question-and-answer with guest experts and/or Kate Ebner)
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Classes will be recorded for participants who must miss a class during the series
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Materials will be provided to registrants prior to each class
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Participants will complete assignments related to growing the coaching business between classes
Timing:
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Wednesday evenings from 7:00 - 8:30 p.m. Every two weeks, beginning August 15 and ending November 21, 2012
Class Schedule*:
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August 15: Making a Living as a Coach
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August 29: Your Offer: Creating and Articulating a Distinctive, Compelling Value Proposition
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September 12: Building a Practice: Planning, Pricing and Profit
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September 26: How to Fill Your Coaching Practice
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October 10: Establishing Your Brand
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October 24: Working On Your Business While Working In Your Business
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November 7: Your Vision and Your Plan
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November 28: Make Your Vision Real: Executing Your Business Plan
Instructors will cover:
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Building a coaching practice vs a coaching business
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What to do first, second, third...and what not to do
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Business models that work for coaches
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The success mindset
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Use of assessment instruments
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How to talk about coaching and your business so that you get hired
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Strategies for differentiating yourself in the coaching market
Understanding of how to build your brand using both traditional methods and social media platforms
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Partnerships, collaborations and subcontracting relationships
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Vision for the business
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Simple and effective business planning
Questions? Contact Rachel Wold at rwold@nebocompany.com.
*Class schedule subject to change

